Samsung teams up with Phones4u to launch 15 stores in the UK
New P4u-operated Samsung stores to focus on smartphones, tablets and wearable technology.
Today’s news follows a wider deal between Samsung and P4u rival Carphone Warehouse to open more than 60 Samsung stores across seven European countries, as part of what CPW described as a “preferred partner” deal. As evidenced by today’s announcement, however, Samsung’s retail ambitions clearly extend beyond just one partner chain. And it’s possible Samsung stores could soon become a common sight in many British towns and cities.
PHONES 4u AND SAMSUNG EXPAND EXISTING STRATEGIC RETAIL PARTNERSHIP IN THE UK
FIFTEEN NEW FLAGSHIP STORES TO SHOWCASE THE LATEST IN SMARTPHONES, TABLETS AND WEARABLE TECHNOLOGY
3rd February, 2014: Phones 4u, the UK’s leading 4G retailer, today announced a significant expansion of its existing strategic retail partnership with Samsung within the UK.
Scott Hooton, Chief Marketing Officer, Phones 4u, says, “Together, Phones 4u and Samsung offer amazing customer experiences that bring the latest mobile technology to life. The first fifteen stores will showcase a full range of Samsung phones, computing accessories and wearable technology. We are already a leading retailer of Samsung phones and are thrilled to be further developing our strong relationship.”
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