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Bywaters waste management uses BI to improve customers’ recycling

10/04/2014 by


Bywaters, a recycling and waste management company, has improved productivity by 4% using Pentaho data integration and business intelligence software.

Sasha Korniak, head of analytics and data science at Bywaters, masterminded the project at the family-owned company, which operates nationally, and includes Nandos, Guy’s and St. Thomas’ Hospital, and BNP Paribas among its 2,000-plus customers.

“I wanted Bywaters to embrace a data-driven culture that would give authority and confidence to make autonomous decisions substantiated by credible data and enable consumers to increase recycling and sustainability,” says Korniak.

The firm was using waste management software Isys, and Korniak found the reports the system exported to Excel to be of limited use.

“Another issue is that we are a very process-driven organisation”, he says, tending not to reflect the reasons behind the processes. “We wanted to move from process-driven decision making to data-driven decision making”.

And so, Bywaters has created a system called Brad – Bywaters reporting and analytics dashboards – that has three types of reports: executive dashboards; ad-hoc, ready-made (standard) reports and ad-hoc, web-based data discovery. Bywaters also has a web-based customer portal, initially in use among 60 customers.

Brad has been created using Pentaho software. Korniak looked at alternative technologies, he says, but “cost was a factor. We are an SME, a family business, and Pentaho’s being open source counted in its favour”.

He reviewed Microsoft’s customer relationship management (CRM) and business intelligence (BI) tools, as well as SAP’s software. Both were cost prohibitive, he says.

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