In a new study from global research firm US-based research firm IDC commissioned by German software firm SAP SE (NYSE: SAP) it is estimated that SAP partners around the world may earn USD 33.6bn in revenue in the next five years related to cloud and managed services from SAP.
According to the study, the IT industry is experiencing a shift to what IDC calls “the Third Platform of computing,” made up of four key areas: cloud, Big Data/analytics, mobility and social business.
IDC estimates that from 2013 to 2020, 25 trillion gigabytes of new data will be generated, with most of it “living” in the cloud.
According to IDC, customers are moving to the cloud and managed services from traditional IT platforms, which in turn is driving new opportunities for the SAP partner ecosystem to aid in the transition.
Customers want to move to the cloud to reduce costs and IT staff size, shift expenses from capital expenses to a pay-as-you-go subscription model, access new functionality quicker, improve resource utilization, increase direct IT solutions control and have the ability to generate revenue faster.
The multi-billion dollar partner opportunity related to cloud and managed services from SAP spans professional services; private cloud hardware, software and support; co-selling of other services and add-ons; reselling and distribution; and reselling of other cloud services.
This is a global opportunity with USD 20.6bn in revenue estimated in the Americas region; USD 8.9bn in Europe, the Middle Eastand Africa region; and USD 4.1bn in the Asia-Pacific-Japan region.
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