San Francisco-based Salesforce is moving forward with a planned Atlanta expansion that would create about 300 jobs, according to a source.
In November, Atlanta Business Chronicle first reported the enterprise software giant's plans to expand its regional hub in Atlanta, with plans to take an additional 50,000 square feet in a Buckhead office tower.
On Dec. 31, Salesforce filed a building permit with Atlanta for renovation work on the 31st floor in Atlanta Plaza, a 34-story building, where the company employs more than 250 people on two floors. The permit involved work on nearly 20,000 square feet at a cost of $1.5 million.
A Salesforce representative declined comment Monday afternoon
The Salesforce expansion is being driven in part by the high-octane growth of Pardot, an Atlanta marketing automation startup Salesforce now owns. Pardot was acquired byExactTarget for $95 million in 2012. Salesforce bought ExactTarget for $2.5 billion last year.
Atlanta's reputation as the business hub of the Southeast makes it a natural sales and business development outpost for an enterprise-focused company.
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