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AMD Launches Carrizo: The Laptop Leap of Efficiency and Architecture Updates

4/06/2015 by Sharon Shahzad


Previously when we have mentioned Carrizo, such as when AMD opened the lid on a few important aspects earlier this year, all thoughts pointed towards the new core under the hood, Excavator, and if there would be any desktop presence to speak of. As we recently discussed in the latest desktop APU release from AMD, Excavator is purely a laptop play, and today’s release of Carrizo explains a lot about why that is the case.

As with any major processor release, the usual remits ring out in the marketing: better performance, lower power, ‘we want to be the best’ and so on. A large part of AMD’s product launches require understanding of why they release what they do. But as I mentioned at the top of the page, AMD’s problem in the laptop space is a result of their competitor taking most of the market, particularly in halo products, big name contracts (Apple) and what you actually see on the shelves. AMD’s purpose with the launch of Carrizo, as one would expect, is to change that around.

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