Montash have been engaged by a leading Travel Retailer to source a CRM Designer with experience in IBM Watson for an initial 3 month contract based in Luton.
- Watson Campaign Automation tool (also previously known as IMC / Marketing Cloud / Silverpop)
- Proven digital design experience on large projects ideally in an ecommerce or retail environment (large transactional retail exp candidate given preference)
- HTML, CSS
- Email marketing / broadcast tools experience - able to design/develop responsive comms, complex data driven content / set up campaigns
- SMS/push notifications exp a big plus
They are looking for someone who can build/integrate the html into the ESP (IBM marketing cloud), not someone to build the html. So someone who can take the html and make sure the data and dynamic content link up in the template once in IMC, e.g adding in the fields merges, relational tables, queries, segmentation and so on.
They are looking for someone who has worked on dynamic / targeted campaigns from build implementation through to automation and deployment. They would prefer they have more of these campaign building skills rather than a design/creative background. Although HTML/CSS coding is still essential.
Basic coding would be desirable, as is experience editing the code in the code view.